Instagram DM automation for creators & small businesses

The sustainable comment‑to‑DM tool for Instagram.

Someone comments your word. DMPilot sends them your link in their DMs, in seconds. It runs on Instagram’s official API and follows its rules, with no password and no shortcuts.

Start freeSee how it works
  • Free for 100 people a month
  • No card needed
  • We never ask for your password

Sample demo, seen from a follower’s phone: marisol.cooks.slow posts a pasta photo captioned “15‑minute lemon ricotta pasta 🍋 Comment RECIPE and I’ll send you the full recipe.” The follower comments “RECIPE”. DMPilot replies “Just sent it ✨” under the comment and, seconds later, a DM from marisol.cooks.slow arrives: “Saved you the scroll: the full recipe, with quantities.” with a “Get the recipe” button. The follower taps it and replies “making this tonight 😍”.

Sample demo. No real messages are sent.

Set it up once. Every comment gets answered.

Connect your Instagram, pick a post and a word, then write your message and link. That’s the whole setup.

  1. Step 01

    Sign up free

    Google or email, no card, no time limit.

  2. Step 02

    Connect your Instagram

    Your Business or Creator account, through the official API.

  3. Step 03

    Pick a post and a word

    Write the message and link once; every matching comment gets it.

One word. Whatever you’re handing out.

Whatever they ask for, the word fetches it.

  • Creators

  • Coaches

  • Shops

  • Photographers

Also answers:

  • Story replies
  • Story reactions
  • DMs with your word
  • Follow first, then the link
  • Email capture, with consent (Pro)
  • One reminder if they don’t tap (Pro)

Sustainable means it plays by Instagram’s rules.

No password, nobody messaged first, nothing sent outside Instagram’s window. The boring way, which lasts.

  • Official API, no password

    Connected through an approved tech provider. Nothing logs in as you.

  • Nobody is messaged first

    Every DM answers a comment, a story reply, a reaction or a DM they sent.

  • The 24-hour window

    Automated DMs only go out while Instagram allows a reply.

  • One link DM a day per person

    Five comments from one fan get one DM, not five.

Every number, in one place.

See what each post really earned: who you reached, who tapped and how many left an email (each address is in their chat).

Read the rules in full

Sample dashboard: 8 people reached, 10 DMs sent, 5 link clicks and 2 leads. Latest activity: @priya.lifts.early clicked your link, a new lead was captured, and @noor.reads.late commented “link” and got your DM.

Sample numbers, not real results.

Free to start. $9 a month when it takes off.

The free plan isn’t a countdown. Upgrade when a post brings in more than 100 people a month.

Free

$0 forever

100 people a month, 3 live automations, one Instagram account.

Free includes:

  • Comments, story replies, reactions and DMs
  • A public reply under the comment
  • Link buttons with tracked taps
  • Ask for the follow first
  • An inbox you can reply from
  • Reach, DMs, link clicks and leads in one dashboard
Start free

Free for up to 100 people a month. No card, no time limit.

Pro

Launch price

$9 a month

or $81 a year, three months free

Everything in Free, plus:

  • No cap on people or automations
  • Collect emails inside the DM, with consent
  • One reminder DM if they don’t tap

Price locked while you’re subscribed. Cancel any time.

Start free

Everyone starts free; upgrade from inside the app.

Questions people ask first.

Can this get my account flagged?

No tool can promise what Instagram will do, but DMPilot stays inside its rules. It uses Instagram’s official API through an approved tech provider, so there’s no password and nothing logs in as you. It only messages people who commented on your post, replied or reacted to your story, or DMed you first. Automated DMs only go out inside the 24-hour window. Each comment gets one private reply, and each person gets one link DM per automation per day.

What’s free, and what’s Pro?

The free plan has no time limit and needs no card: up to 100 people a month (each person counts once), 3 live automations and one Instagram account, with comments, story replies, keyword DMs, link buttons, the follow ask, the inbox and the dashboard. Pro is $9 a month or $81 a year. It removes the caps and adds email capture and the one reminder DM.

Do I need a Business or Creator account?

Yes. Instagram only allows DM automation on professional accounts, Business or Creator. Switching is free and takes a minute in the Instagram app’s settings.

Will my DM land in message requests?

Sometimes. If the person doesn’t follow you, Instagram may put your DM in their message requests. It still arrives, and the public reply under their comment, “Just sent it ✨”, lets them know you sent it.

What happens at 100 people?

Your automations stop DMing new people until next month, or until you upgrade to Pro at $9 a month or $81 a year. Nothing is charged and nothing is deleted. If Instagram was disconnected, reconnect it and switch them on again.

Your next post can answer its own comments.

Pick a word, write one message. The next comment gets answered in seconds.

Start free

Free for up to 100 people a month. No card, no time limit.