Instagram DM automation for creators and small businesses

Turn comments into customers. In seconds.

Someone comments your word on a post or Reel, say LINK or PRICE, and DMPilot sends your message and link to their DMs in seconds, with a reply under the comment so everyone sees it worked. No more pasting the same link into a hundred DMs at midnight.

Start free

Free for your first 100 people every month. No card.

Uses Instagram’s official API through an approved tech provider. We never ask for your password.

Sample demo: three people comment “link” on your Reel. DMPilot replies “Just sent it ✨” under each comment and sends each of them your DM with a “Get the link” button. One of them taps it and replies.

Sample demo. No real messages are sent.

Set it up once. Never paste that link again.

Sign up, connect your Instagram, then pick a post and a word, then write your message and link. Switch it on, and every matching comment gets answered from then on.

  1. Step 01

    Sign up free

    No card and no time limit. Sign in with Google or email, and you’re in.

  2. Step 02

    Connect your Instagram

    Your Business or Creator account, through Instagram’s official API via an approved tech provider. We never see your password.

  3. Step 03

    Pick a post and a word

    Write your message and link once. Everyone who comments that word gets it in their DMs.

Want a follow before the link, an email, or a reminder if they don’t tap? One switch each.

One word. Whatever you’re handing out.

Every “link?” you answer three hours late is someone who already scrolled on. Send it while they still care.

  • Creators

    The free guide you promised in the Reel.

  • Coaches

    Your booking link, for everyone who’s ready.

  • Shops

    Prices and sizes, before they scroll away.

  • Food creators

    The full recipe, no “link in bio” hunt.

  • Photographers

    Your presets, the moment they ask.

Not just comments. DMPilot also handles:

  • Story replies
  • Story reactions
  • DMs with your word
  • Follow first, then the link
  • Email capture, with consent (Pro)
  • One reminder if they don’t tap (Pro)

Plays by Instagram’s rules. Shows you every number.

See what each post really earned: who you reached, who tapped and how many left an email (each address is in their chat). Every conversation sits in one inbox you can reply from.

  • Official API

    Instagram’s official API, through an approved tech provider. We never see your password.

  • Nobody is messaged first

    Every DM answers something they did: a comment, a story reply, a reaction or a DM.

  • The 24-hour window

    Automated DMs only go out while Instagram allows a reply.

  • One link DM a day

    Per person, per automation. Five comments from one fan get one DM, not five.

Read the rules in full

Sample dashboard: 8 people reached, 10 DMs sent, 5 link clicks and 2 leads. Latest activity: @priya.lifts.early clicked your link, a new lead was captured, and @noor.reads.late commented “link” and got your DM.

Sample numbers, not real results.

Free to start. $9 a month when it takes off.

The free plan isn’t a countdown. It’s yours for good. Upgrade when a Reel brings in more than 100 people a month.

Free

$0 forever

100 people a month, 3 live automations, one Instagram account.

Free includes:

  • Comments, story replies, reactions and DMs
  • A public reply under the comment
  • Link buttons with tracked taps
  • Ask for the follow first
  • An inbox you can reply from
  • Reach, DMs, link clicks and leads in one dashboard
Start free

Free for up to 100 people a month. No card, no time limit.

Pro

Launch price

$9 a month

or $81 a year, three months free

Everything in Free, plus:

  • No cap on people or automations
  • Collect emails inside the DM, with consent
  • One reminder DM if they don’t tap

Your price stays locked while you’re subscribed. Cancel any time.

Start free

Everyone starts free. Upgrade from inside the app when you’re ready.

No flow builder to learn, no extra channels. One Instagram account, one job, done properly.

Questions people ask first.

Can this get my account flagged?

No tool can promise what Instagram will do, but DMPilot stays inside its rules. It uses Instagram’s official API through an approved tech provider, so there’s no password and nothing logs in as you. It only messages people who commented on your post, replied or reacted to your story, or DMed you first. Automated DMs only go out inside the 24-hour window. Each comment gets one private reply, and each person gets one link DM per automation per day.

What’s free, and what’s Pro?

The free plan has no time limit and needs no card: up to 100 people a month (each person counts once), 3 live automations and one Instagram account, with comments, story replies, keyword DMs, link buttons, the follow ask, the inbox and the dashboard. Pro is $9 a month or $81 a year. It removes the caps and adds email capture and the one reminder DM.

Do I need a Business or Creator account?

Yes. Instagram only allows DM automation on professional accounts, Business or Creator. Switching is free and takes a minute in the Instagram app’s settings.

Will my DM land in message requests?

Sometimes. If the person doesn’t follow you, Instagram may put your DM in their message requests. It still arrives, and the public reply under their comment, “Just sent it ✨”, lets them know you sent it.

What happens at 100 people?

Your automations stop DMing new people until next month, or until you upgrade to Pro at $9 a month or $81 a year. Nothing is charged and nothing is deleted. If Instagram was disconnected, reconnect it and switch them on again.

Your next Reel can answer its own comments.

Connect Instagram, pick a word, write one message. Your next “LINK” comment gets answered in seconds.

Free for up to 100 people a month. No card, no time limit.